What Is White-Label App Maintenance?

White-label app maintenance is a partnership in which an agency sells hosting, support and maintenance for its clients' applications under its own brand, while a specialist partner does the technical work behind the scenes. Codersarts provides white-label app maintenance for agencies: you keep the client relationship and set your own prices, and our engineers keep the apps you deliver secure, updated, monitored and backed up.

White-Label App Maintenance at a Glance

Why Agencies Offer White-Label Maintenance

Most agencies are built to deliver projects, not to run software for years afterwards. Yet clients expect someone to be there when their app breaks. White-label maintenance solves that tension.

• Recurring revenue. Monthly maintenance turns one-off projects into predictable income.

• Developers stay on billable work. Your team builds new projects instead of answering support tickets for old ones.

• Fewer awkward phone calls. Clients get defined response times instead of "we will look into it".

• Lower risk. Backups, monitoring and incident response are handled by a team that does this every day.

• Better client retention. A client with a maintenance plan is a client who comes back for the next project.

What You Can Resell

How the Partnership Works

Your Brand, Our Engineers

Your clients see your agency. Reports, runbooks and findings documents can be delivered without Codersarts branding, ready for you to send.

You Own the Client Relationship

You set prices, agree scope and handle commercial conversations. We do not contact your clients directly unless you ask us to.

One Point of Contact

You get a named point of contact on our side for all your client apps, plus a named incident-response owner for each app.

Clear Separation Between Clients

Each client's app runs in its own hosting account, owned by the client or by your agency as you agree. Access and data are never shared between clients.

Choose Your Communication Model

Onboarding a Client App

1. Introduce the App

You share what the app does, how it was built, where it runs and what support level the client needs.

2. Scope and Price

We confirm the Go-Live and Managed Run scope and our partner price. You set your resale price.

3. Secure Access

Access is shared through a secure, approved handoff, in accounts owned by the client or your agency, never in ours.

4. Go-Live or Baseline Review

New apps go through the Go-Live Package. Apps that are already live get a baseline review, monitoring and a backup restore test.

5. Monthly Support

Managed Run begins. You receive a monthly report for each app, ready to forward.

How Requests Flow Between You, Your Client and Us

1. Your Client Raises a Request

Your client contacts your agency as usual, through your helpdesk, email or account manager.

2. You Pass It to Us

You forward the request through the agreed channel, such as a ticket, email or shared workspace, with the client's priority.

3. We Triage and Act

We assign a severity, confirm the expected response time and start work. Critical incidents found by monitoring are handled immediately, even before a ticket arrives.

4. You Receive the Update

We report back to you in plain language, ready to forward under your brand.

5. Monthly Reporting

At the end of each month you receive a report for every client app, covering uptime, incidents, work done and hours used.

Service Levels You Can Promise Your Clients

These are the targets we commit to your agency, so you can include them confidently in your own client agreements.

How Resale Pricing Works

You buy each service from us at the partner price and sell it to your client at a price you set. Many agencies bundle maintenance into a monthly care plan alongside hosting, content updates or their own account management. The difference between your client price and our partner price is your margin, and the client relationship stays entirely yours.

Agencies We Work With

Web and Product Development Agencies

You build custom web apps and SaaS products and need dependable support after handover.

AI and Automation Agencies

You deliver AI agents, chatbots and automation workflows that call paid models and need monitoring, spending controls and incident response.

No-Code and AI-Tool Agencies

You build quickly with tools such as Lovable, Bolt or Cursor and need engineers to run those apps safely in production.

Marketing and Digital Agencies

You deliver client portals, booking systems or content tools alongside marketing work and want them maintained without hiring developers.

Onboarding Several Client Apps at Once

Agencies often arrive with a portfolio of past projects that nobody is maintaining. We handle these in a structured way:

• We start with a short inventory of every app: stack, hosting, last update and current risk

• Apps with the highest risk, such as missing backups or exposed secrets, are onboarded first

• Each app gets its own scope, price and hosting account, so clients are never mixed

• You decide which clients to offer maintenance to, and when

This lets you turn a backlog of unsupported projects into recurring revenue one client at a time.

What to Look for in a White-Label Maintenance Partner

Stacks We Maintain for Agencies

• Node.js and TypeScript services and APIs

• Next.js and React applications, including deployments on Vercel

• Cloudflare Workers and D1

• Supabase and Firebase projects

• Python services built with FastAPI, Django or Flask

• WordPress-connected applications and publishing integrations

• Apps built with AI coding tools such as Claude Code, Cursor, Lovable and Bolt

Quality Standards for Every Client App

Every app we maintain for your agency gets the same baseline, so your brand is protected:

Confidentiality and Partner Commitments

• A mutual NDA covers your agency and your clients' information

• We do not contact your clients directly unless you ask us to

• We do not solicit your clients for our own services

• Client data stays in client-controlled accounts

• If a client leaves your agency, we support a clean handover

Why Agencies Choose Codersarts

We maintain both the server and the application code, publish clear response times you can pass on to clients, test backups every month and stay invisible behind your brand. You keep the client, the pricing and the relationship; we keep the apps running.

Most partnerships start with a single client app. Once the first app is running smoothly, adding more apps follows the same process and the same quality standards.

Pricing for Agencies

Hosting for each app is billed at actual cost to the account owner. You decide how to package and price these services for your clients.

Is White-Label Maintenance Right for Your Agency?

It usually is if:

• You deliver custom apps or AI-built products for clients

• Clients ask what happens after launch, and you do not have a good answer

• Your developers lose time to support requests for past projects

• You want recurring revenue without hiring a DevOps team

It may not be if your agency already runs a dedicated, fully staffed support team with an on-call rota.

What Is Not Included

• Sales, account management or billing of your clients

• New features for client apps, which we quote separately to you

• Third-party fees for hosting, platforms and services each app uses

• Support for systems outside the agreed app scope

Frequently Asked Questions

Turn Delivered Projects Into Recurring Revenue

Tell us about your agency, the apps you build and the support your clients ask for. We will propose a partnership model and partner pricing.